Digital Marketing Business Model Review Workshop in Baguio City

Digital Marketing is starting to shape different businesses in the Philippines, through the use of the internet businesses are made known online. Many Filipinos are already starting to learn and appreciate transacting business online thus many companies have also taken their business into the online world. The rise in the number of Filipinos transacting online motivated the increase in the number of e-commerce websites which also helped in the increase of digital marketing needs.

Baguio City as the Venue

Baguio City is boasts of its cool and pine scented air, which makes it conducive for different types of conferences. Different tech events have been organized and realised in Baguio City, these are the Google Mapmaker Summit, GeekCamp Baguio and the First Baguio Blog Conference. On June 5-6, 2012 Baguio City will again be a venue for a tech/business event in Baguio City. This is the Digitalfilipino Club E-Commerce/Digital Marketing Business Model Review, this activity is an annual event for the Digital Filipino Club founded and headed by Ms. Janette Toral (You might remember her as one of the speakers during the First Baguio Blog Conference). This event is the Digital Filipino Club’s first out of town Workshop.

Event Details

The E-Commerce / Digital Marketing Business Model Review is scheduled on: June 5-6, 2012. For those coming from Manila transportation provided will be waiting at the following locations on the given specific time:

First Pickup Point: Starbucks 6750 (beside Shangrila Hotel) – at 4pm.

Second Pickup Point: Starbucks Podium ADB Avenue Ortigas Center – at 5pm

Third Pickup Point: Eton Centris Walk (Before MRT Quezon Avenue Station) – at 5:30pm

Dinner will be at a stop over en-route to Baguio City

Accommodations will be at the Azalea Residences Baguio City considered as one of the freshest boutique hotel in the City of Pines.

The Event Program

The line-up of topics to be discussed during the workshop are guaranteed to be of huge help to those who would like to learn Digital marketing whether for other businesses or even for their own business. The program of activities is as follows:

June 5

8 AM : Breakfast / workshop proper

E-Commerce / Digital Marketing Business Model review

• Business Model Canvas building blocks
• Plotting of current business model and challenges
• Feedback session

Lunch

• Review of emerging and popular business models
• Customer-centric business model design
• Blue-ocean strategy
• Presentation of revised business model canvas
• Feedback session

June 6 

8 AM : Breakfast / workshop proper

Digital Influencers Workshop

• Digital Influencers Framework, Profiling, Social Media, and SEO Influences
• Workshop
• Presentation

2 PM Check-out from hotel

Tour / Lunch

Return to Manila

 Reasons why I will be attending:

This event is truly another enriching experience for those who are in the Digital Media and even those who are starting to use the internet as their medium to promote companies and even small scale businesses. The following are my top reasons why I will be attending this event:

1. The different topics will increase my knowledge in terms of online marketing.

2. Hands-on workshop will allow me to learn on how to conduct proper digital marketing methods.

3. The event will help me gain more knowledge about digital marketing which would allow me to properly promote my websites.

4. I am excited to learn about Digital influencers, Social media and SEO influences.

5. It is going to be held in Baguio which makes it a lot more accessible for me.

Of course these are My top reasons, and I believe some of you might also have some if not all the reasons I have. If you are also excited to learn in this workshop then why not sign up for the Workshop?

Sign-up Process

The workshop is open to both members and non-members of the Digital Filipino Club and the fee are as follows:

Club members interested to participate should note of the following slots:

• Corporate member - 3 slots and can attend for 2 days
• SME member - 2 slots and can attend for 2 days
• Individual member - 1 day session (not transferrable). Discounted rate of P1,000 for the remaining day.
• Non-members can attend this 2-days workshop for P10,000. (pay through Paypal)
• For one-day only, the fee is P6,000 per day.

Each participant confirming need to pay a fee of P2000 to cover transportation and meals cost.

Club members who are not updated with their membership fee payment need to process their fees prior to the activity.

To reserve your slot, please contact Janette Toral.

Conclusion

I believe that the E-commerce/Digital Marketing Business Model Review is going to be an enriching experience, based on the line-up of activities for June 5 and half of June 6 those engaged in business online and even those who are conducting their business offline will be able to learn a lot from this workshop. So if you have a business and may or may not have taken it online this workshop will give you enough information and preparation in dealing with Digital Marketing Business Models and in E-Commerce.